Tobago Cruise Market Analysis

The Challenge

HPC conducted a market analysis to guide a passenger shipping regeneration program at the Port of Scarborough on the Caribbean Island of Tobago. HPC determined the drivers which the Government should initiate to stimulate the cruise business over the next twenty years.

Tasks Performed

• Market Analysis & Positioning Strategy
• Terminal Development and Operations Planning
• Port Greening Potentials
• Financial Analysis

Benefit

A successful cruise terminal will connect tourists to not just the city but will help open up the delights of Tobago as a whole. With their contribution, HPC added to the goal of creating an attractive "nature city".